Business

November 17, 2018
Why It’s Important to Use Professional Invoices as a Freelancer

Why It’s Important to Use Professional Invoices as a Freelancer

When you first started freelance, you were likely asking all sorts of questions such as how do I find clients or what is an invoice? Luckily, over time you’ve learned the tricks of the trade and know the ins and outs of being a successful freelancer. But, there’s always room to grow and learn. One...

10 Small Business Lessons from 20 Years of Business

10 Small Business Lessons from 20 Years of Business

I can’t believe this year marks 20 years I’ve been in business! 20 years ago I started Quintessence Group, my marketing consulting firm that works with Fortune 500 firm to reach small business, in the basement of my house. We work with brands such as VISA, Google, FedEx, Sam’s Club, ADP, The...

Protecting Your Small Business from Fraud

Protecting Your Small Business from Fraud

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Tiffany Couch, @TheTiffanyCouch. Tiffany is CEO and founder of Acuity Forensics, a...

Who’s on #Smallbizchat March 2019

Who’s on #Smallbizchat March 2019

#Smallbizchat is a weekly conversation where small business owners can get answers to their questions. The focus of #Smallbizchat is to end small business failure by helping participants succeed as your own boss. Please join us live on Twitter every Wednesday from 8-9 pm ET. Here’s how: follow...

How On-the-Go Solopreneurs Can Out-Earn Software Engineers

How On-the-Go Solopreneurs Can Out-Earn Software Engineers

Everybody knows tech talent can earn a lot of money — well into the six-figure range. And while it seems like on-the-go solopreneurs like dog walkers or fitness trainers can’t compete on earnings — the fact is that they can, and do! At the most basic level, all of these professions are about...

How to Start a Business After 50

How to Start a Business After 50

If you are at or beyond the age of 50 and are ready to think about what’s next, the question is should you retire or could you pivot and start a small business. If you took care of your money and have an expertise that is highly valuable, you might be a great consultant. Or, if you have a business...

How to Identify Which Social Media Networks Are Right for Your Business

How to Identify Which Social Media Networks Are Right for Your Business

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Adrienne Brown, @adriennejmedia. Adrienne is the Chief Digital Strategist of Adrienne...

5 Tips for Amazon Sellers to Increase Sales

5 Tips for Amazon Sellers to Increase Sales

Sales on Amazon come down to two main factors: bringing more traffic to your site and converting that traffic into sales. There are several tactics Amazon sellers can implement to improve both of these factors and increase sales volume. Apply them effectively, and you will see your sales go through...

Sell More in Your Small Business by Highlighting Benefits in Your Sales Pitch

Sell More in Your Small Business by Highlighting Benefits in Your Sales Pitch

Have you ever been the victim of an uneducated salesperson or business owner who pushes how awesome their company or product is, but not the benefits of their product or service? Yes, I have too. Here’s the deal. If you want to sell more in your small business, you need to figure out how to...

How to Effectively Engage and Encourage Employees in 2019

How to Effectively Engage and Encourage Employees in 2019

Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Lori Kleiman, @LoriKleiman. Lori’s HR mantra comes from her innate no-nonsense...

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